The collection and use of personal data of the users of our website takes place exclusively in
compliance with the data protection laws of the Federal Republic of Germany. In the following,
we will inform you about the nature, extent and purpose of collecting and using your personal
data. The information about privacy can be accessed on this website constantly.
Responsible
Marc Winter
Fraunhoferstraße 3
25524 Itzehoe
Germany
Types of
processed data:
- Inventory data (e.g., names, addresses, payment methods).
- Contact information (e.g., e-mail, phone numbers).
- Content data (e.g., text input, photographs, videos).
- Usage data (e.g., websites visited, interest in content, access times).
- Meta / communication data (e.g., device information, IP addresses).
Categories of affected persons
Visitors and users of the online offer (hereinafter we
refer to the affected persons as "users").
Purpose of processing
- Provision of the online offer, its functions and contents.
- Answering contact requests and communicating with users.
- Safety measures.
- Reach Measurement / Marketing
Used terms"Personal data" means any information relating
to an identified or identifiable natural person (hereinafter the "data subject"); a natural
person is regarded as identifiable, which can be identified directly or indirectly, in
particular by means of assignment to an identifier such as a name, to an identification number,
to location data, to an online identifier (eg cookie) or to one or more special features, are
the expression of the physical, physiological, genetic, mental, economic, cultural or social
identity of this natural person.
"Processing" means any process performed with or without
the aid of automated procedures, or any such process associated with personal data. The term
goes far and includes virtually every handling of data.
"Pseudonymisation" means the
processing of personal data in such a way that the personal data can no longer be assigned to a
specific data subject without additional information being provided, provided that such
additional information is kept separate and subject to technical and organizational measures to
ensure that the personal data not assigned to an identified or identifiable natural person.
"Profiling" means any kind of automated processing of personal data which involves the use
of such personal data to evaluate certain personal aspects relating to a natural person, in
particular aspects relating to job performance, economic situation, health, personal To analyze
or predict preferences, interests, reliability, behavior, whereabouts, or relocation of that
natural person.
'Responsible person' means the natural or legal person, public authority,
body or body which, alone or in concert with others, decides on the purposes and means of
processing personal data.
"Processor" means a natural or legal person, public authority,
body or body that processes personal data on behalf of the controller.
Relevant legal basesIn accordance with Art. 13 GDPR, we
inform you about the legal basis of our data processing. Unless the legal basis in the data
protection declaration is mentioned, the following applies: The legal basis for obtaining
consent is Article 6 (1) lit. a and Art. 7 GDPR, the legal basis for the processing for the
performance of our services and the execution of contractual measures as well as the answer to
inquiries is Art. 6 para. 1 lit. b GDPR, the legal basis for processing in order to fulfill our
legal obligations is Art. 6 (1) lit. c GDPR, and the legal basis for processing in order to
safeguard our legitimate interests is Article 6 (1) lit. f GDPR. In the event that vital
interests of the data subject or another natural person require the processing of personal data,
Art. 6 para. 1 lit. d GDPR as legal basis.
Safety measures
We take appropriate technical measures in accordance with Art. 32 GDPR, taking into account
the state of the art, the implementation costs and the nature, scope, circumstances and purposes
of the processing as well as the different likelihood and severity of the risk to the rights and
freedoms of natural persons and organizational measures to ensure a level of protection
appropriate to the risk.
Measures include, in particular, ensuring the confidentiality,
integrity and availability of data by controlling physical access to the data, as well as their
access, input, disclosure, availability and segregation. In addition, we have established
procedures to ensure the enjoyment of data subject rights, the erasure of data and the response
to data threats. Furthermore, we consider the protection of personal data already in the
development, or selection of hardware, software and procedures, according to the principle of
data protection by technology design and privacy-friendly default settings (Article 25 GDPR).
Collaboration with processors and third partiesIf, in
the context of our processing, we disclose data to other persons and companies (processors or
third parties), transmit them to them or otherwise grant access to the data, this is done only
on the basis of a legal permission (eg if a transmission of the data to third parties, as
required by payment service providers, pursuant to Art. 6 (1) (b) GDPR to fulfill the contract),
you have consented to a legal obligation or on the basis of our legitimate interests (eg the use
of agents, webhosters, etc.).
Insofar as we commission third parties to process data on
the basis of a so-called "contract processing contract", this is done on the basis of Art. 28
GDPR.
Transfers to third countriesIf we process data in
a third country (ie outside the European Union (EU) or the European Economic Area (EEA)) or in
the context of the use of third party services or disclosure, or transmission of data to third
parties, this will only be done if it is to fulfill our (pre) contractual obligations, on the
basis of your consent, on the basis of a legal obligation or on the basis of our legitimate
interests. Subject to legal or contractual permissions, we process or have the data processed in
a third country only in the presence of the special requirements of Art. 44 et seq. GDPR. That
the processing is e.g. on the basis of specific guarantees, such as the officially recognized
level of data protection (eg US for the USA) "Privacy Shield") or observance of officially
recognized special contractual obligations (so-called "standard contractual clauses").
Rights of data subjectsYou have the right to request a
confirmation as to whether the data in question is being processed and for information about
this data as well as for further information and a copy of the data in accordance with Art. 15
GDPR.
You have accordingly. Art. 16 GDPR the right to demand the completion of the data
concerning you or the correction of the incorrect data concerning you.
In accordance with
Art. 17 GDPR, they have the right to demand that the relevant data be deleted immediately or,
alternatively, to require a restriction of the processing of data in accordance with Art. 18
GDPR.
You have the right to demand that the data relating to you, which you have provided
to us, be obtained in accordance with Art. 20 GDPR and request their transmission to other
responsible persons.
You have gem. Art. 77 GDPR the right to file a complaint with the
competent supervisory authority.
RevocationYou have the
right to consent according to. Art. 7 para. 3 GDPR with effect for the future.
Right to objectYou may at any time object to the future
processing of your data in accordance with Art. 21 GDPR. The objection may in particular be made
against processing for direct marketing purposes.
< class="test">Cookies and right to
object to direct mail
"Cookies" are small files that are stored on users' computers.
Different information can be stored within the cookies. A cookie serves primarily to store the
information about a user (or the device on which the cookie is stored) during or after his visit
to an online offer. Temporary cookies, or "session cookies" or "transient cookies", are cookies
that are deleted after a user leaves an online service and closes his browser. In such a cookie,
e.g. the contents of a shopping cart are stored in an online shop or a login status. As
"permanent" or
"Persistent" means cookies that remain stored even after the browser has
been closed. Thus, e.g. the login status will be saved if users visit it after several days.
Likewise, in such a cookie the interests of the users can be stored, which are used for range
measurement or marketing purposes. A "third-party cookie" refers to cookies that are offered by
providers other than the person responsible for providing the online offer (otherwise, if only
their cookies are called "first-party cookies").
We can use temporary and permanent
cookies and clarify this in the context of our privacy policy.
If users do not want
cookies stored on their machine, they will be asked to disable the option in their browser's
system settings. Saved cookies can be deleted in the system settings of the browser. The
exclusion of cookies can lead to functional restrictions of this online offer.
A general
objection to the use of cookies used for online marketing purposes can be found in a variety of
services, especially in the case of tracking, via the US website
http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/ be
explained. Furthermore, the storage of cookies can be achieved by switching them off in the
settings of the browser. Please note that not all features of this online offer may be used.
Deletion of dataThe data processed by us are deleted or
limited in their processing in accordance with Articles 17 and 18 GDPR. Unless explicitly stated
in this privacy statement, the data stored by us will be deleted as soon as they are no longer
necessary for their intended purpose and the deletion does not conflict with any statutory
storage requirements. Unless the data is deleted because it is required for other and legally
permitted purposes, its processing will be restricted. That the data is blocked and not
processed for other purposes. This applies, for example for data that must be kept for
commercial or tax reasons.
According to legal requirements in Germany, the storage takes
place in particular for 10 years according to §§ 147 Abs. 1 AO, 257 Abs. 1 Nr. 1 and 4, Abs. 4
HGB (books, records, management reports, accounting documents, trading books, for taxation
relevant Documents, etc.) and 6 years in accordance with § 257 (1) no. 2 and 3, para. 4 HGB
(commercial letters).
According to legal regulations in Austria the storage takes place
in particular for 7 J in accordance with § 132 exp. 1 BAO (accounting documents, receipts /
invoices, accounts, documents, business papers, statement of income and expenses, etc.), for 22
years in connection with land and for 10 years in the case of documents related to
electronically supplied services, telecommunications, broadcasting and television services
provided to non-EU companies in EU Member States for which the Mini-One-Stop-Shop (MOSS) is
used.
Contractual servicesWe process the data of our
contractual partners and interested parties as well as other clients, customers, clients,
clients or contractual partners (uniformly referred to as "Contractual Partner") in accordance
with Art. 6 para. 1 lit. b. GDPR in order to provide you with our contractual or pre-contractual
services. The data processed, the nature, scope and purpose and necessity of their processing
are determined by the underlying contractual relationship.
The processed data includes
the master data of our contractual partners (eg, names and addresses), contact data (eg e-mail
addresses and telephone numbers) as well as contract data (eg, services used, contract contents,
contractual communication, names of contact persons) and payment data (eg, Bank details, payment
history).
In principle, we do not process special categories of personal data, unless
these components are the subject of a commissioned or contractual processing.
We process
data that are necessary for the establishment and fulfillment of the contractual services and
point out the necessity of their information, if this is not evident for the contractual
partners. Disclosure to external persons or companies will only be made if required by a
contract. When processing the data provided to us within the framework of an order, we act in
accordance with the instructions of the client as well as with the legal requirements.
As
part of the use of our online services, we can save the IP address and the time of the
respective user action. The storage is based on our legitimate interests, as well as the
interests of the user in the protection against misuse and other unauthorized use. A transfer of
this data to third parties is not, unless it is to pursue our claims acc. Art. 6 para. 1 lit. f.
GDPR required or there is a legal obligation gem. Art. 6 para. 1 lit. c. GDPR.
The data
is deleted if the data is no longer required for the fulfillment of contractual or legal duties
of care and for handling any warranty and comparable obligations, whereby the necessity of
keeping the data is reviewed every three years; otherwise the statutory storage obligations
apply.
External payment service providersWe use
external payment service providers whose platforms allow users and we to make payment
transactions. The following lists the payment providers used with a link to the privacy policy:
- Paypal (paypal.com/webapps/mpp/ua/privacy-full)
- Klarna (klarna.com/de/datenschutz/)
- Google Pay (policies.google.com/privacy)
- Apple Pay (apple.com/legal/privacy/en-ww/)
- Amazon Pay (pay.amazon.de/help/201212490)
- Visa (visa.de/datenschutz)
- Mastercard (mastercard.de/de- de / datenschutz.html)
- American Express (americanexpress.com/en/content/privacy-policy-statement.html)
As part of the fulfillment of contracts, we set the payment service providers on the basis
of Art. 6 para. 1 lit. b. GDPR. Incidentally, we use external payment service providers on the
basis of our legitimate interests. Art. 6 para. 1 lit. b. GDPR in order to offer our users
effective and secure payment options.
Amongst the data processed by the payment service
providers are inventory data, e.g. the name and the address, bank data, e.g. Account numbers or
credit card numbers, passwords, TANs and checksums as well as contract, summary and recipient
related information. The information is required to complete the transactions. However, the data
entered will only be processed and stored by the payment service providers. That We do not
receive any account or credit card related information, but only information with confirmation
or negative disclosure of the payment. The data may be transmitted by the payment service
providers to credit reporting agencies. This transmission aims at the identity and credit check.
For this we refer to the terms and conditions and privacy policy of payment service providers.
For the payment transactions, the terms and conditions and the privacy notices of the
respective payment service providers, which are available within the respective websites, or
transactional applications apply. We also refer to these for further information and assertion
of rights of revocation, information and other data subjects.
Administration, financial accounting, office organization, contact management
We process data in the context of administrative tasks and organization of our business,
financial accounting and compliance with legal obligations, such as archiving. In doing so, we
process the same data that we process in the course of rendering our contractual services. The
processing principles are Art. 6 para. 1 lit. c. GDPR, Art. 6 para. 1 lit. f. GDPR. The
processing affects customers, prospects, business partners and website visitors. The purpose and
interest in processing lies in administration, financial accounting, office organization, data
archiving, that is, tasks that serve to maintain our business, perform our duties and provide
our services. The deletion of the data with regard to contractual services and contractual
communication corresponds to the information provided in these processing activities.
We
disclose or transmit data to the financial services, consultants such as tax accountants or
auditors, and other fee agents and payment service providers.
Furthermore, based on our
business interests, we store information about suppliers, promoters and other business partners,
e.g. for later contact. We generally store this majority of company-related data permanently.
Business analysis and market researchIn order to
operate our business economically, to be able to recognize market tendencies, wishes of the
contractors and users, we analyze the data available to us for business transactions, contracts,
inquiries, etc. We process stock data, communication data, contract data, payment data, usage
data, metadata on the basis of Art 6 para. 1 lit. f. GDPR, whereby the data subjects include
contractual partners, interested parties, customers, visitors and users of our online offer.
The analyzes are carried out for the purpose of business analysis, marketing and market
research. In doing so, we can provide the profiles of the registered users with information,
e.g. take into account their services. The analyzes serve us to increase the user-friendliness,
the optimization of our offer and the business economy. The analyzes are for us alone and will
not be disclosed externally unless they are anonymous, aggregated value analyzes.
If
these analyzes or profiles are personal, they will be deleted or anonymised upon termination of
the users, otherwise after two years from the conclusion of the contract. Incidentally, the
overall business analyzes and general trend provisions are created anonymously if possible.
Participation in Affiliate Affiliate ProgramsWithin our
online offer, we rely on our legitimate interests (i.e., interest in the analysis, optimization
and economical operation of our online offer) acc. Art. 6 para. 1 lit. f GDPR industry-standard
tracking measures, as far as these are necessary for the operation of the affiliate system.
Below we clarify the users about the technical background.
The services offered by our
contractual partners can also be advertised and linked to other websites (so-called affiliate
links or after-buy systems, if, for example, links or services of third parties are offered
after conclusion of a contract). The operators of the respective websites receive a commission
if users follow the affiliate links and then take advantage of the offers.
In conclusion,
our online offering requires us to be able to keep track of whether users who are interested in
affiliate links and / or the offers available to us, then take advantage of the offers on the
affiliate links or our online platform. For this, the affiliate links and our offers are
supplemented by certain values that are part of the link or otherwise, e.g. in a cookie, can be
set. The values include in particular the source website (referrer), time, an online identifier
of the operator of the website on which the affiliate link was located, an online identifier of
the respective offer, an online identifier of the user, as well as tracking specific values such
as Ad ID, affiliate ID, and categorizations.
The online user IDs used by us are
pseudonymous values. That the online identifiers themselves do not contain personal data such as
names or e-mail addresses. They only help us determine whether the same user who clicked on an
affiliate link or was interested in an offer through our online offer, perceived the offer, i.
e.g. has signed a contract with the provider. However, the online identification is personal
insofar as the partner company and also us, the online identification together with other user
data are available. Only then can the partner company tell us whether the user has taken the
offer and we are e.g. can pay the bonus.
Register function
Users can create a user account. As part of the registration, the required mandatory
information is communicated to the users and based on Art. 6 para. 1 lit. b GDPR processed for
purposes of providing the user account. The processed data include in particular the login
information (name, password and an e-mail address). The data entered during registration will be
used for the purpose of using the user account and its purpose.
Users may have access to
information relevant to their user account, e.g. technical changes, be informed by e-mail. If
users have terminated their user account, their data will be deleted with respect to the user
account, subject to a statutory retention requirement. It is the responsibility of the users to
secure their data upon termination prior to the end of the contract. We are entitled to
irretrievably delete all user data stored during the term of the contract.
In the context
of the use of our registration and registration functions as well as the use of the user
account, the IP address and the time of the respective user action will be saved. The storage is
based on our legitimate interests, as well as the user's protection against misuse and other
unauthorized use. A transfer of these data to third parties does not take place, unless it is
necessary for the pursuit of our claims or there is a legal obligation in accordance with. Art.
6 para. 1 lit. c GDPR. The IP addresses will be anonymized or deleted after 7 days at the
latest.
Comments and postsIf users leave comments or
other contributions, their IP addresses based on our legitimate interests within the meaning of
Art. 6 para. 1 lit. f. GDPR be stored for 7 days. This is for our own safety, if someone leaves
illegal content in comments and contributions (insults, prohibited political propaganda, etc.).
In this case, we may be sued for the comment or post and are therefore interested in the
identity of the author.
Furthermore, we reserve the right, in accordance with our
legitimate interests. Art. 6 para. 1 lit. f. GDPR to process the information of users for the
purpose of spam detection.
The data provided in the comments and contributions are stored
by us permanently until the users object.
ContactWhen
contacting us (for example, by contact form, e-mail, telephone or via social media), the
information of the user to process the contact request and their processing acc. Art. 6 para. 1
lit. b) GDPR processed. User information can be stored in a Customer Relationship Management
System ("CRM System") or comparable request organization.
We delete the requests, if they
are no longer required. We check the requirement every two years; Furthermore, the legal
archiving obligations apply.
Google Tag ManagerGoogle
Tag Manager is a solution that allows us to manage so-called web site tags through one interface
(including integrating Google Analytics and other Google marketing services into our online
offering). The tag manager itself (which implements the tags) does not process users' personal
data. With regard to the processing of users' personal data, reference is made to the following
information about the Google services. Usage Policy:
https://www.google.com/intl/en/tagmanager/use-policy.html.
Google Analytics
We use Google Analytics, a web analytics service of Google LLC ("Google"), based on our
legitimate interests (i.e., interest in the analysis, optimization, and economic operation of
our online service as defined in Art. 6 (1) lit. Google uses cookies. The information generated
by the cookie about the use of the online offer by the users are usually transmitted to a Google
server in the USA and stored there.
Google is certified under the Privacy Shield
Agreement, which provides a guarantee to comply with European privacy legislation
(https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Google
will use this information on our behalf to evaluate the use of our online offer by users, to
compile reports on the activities within this online offering and to provide us with further
services related to the use of this online offer and the internet usage. In this case,
pseudonymous user profiles of the processed data can be created.
We only use Google
Analytics with activated IP anonymization. This means that the IP address of the users is
shortened by Google within member states of the European Union or in other contracting states of
the Agreement on the European Economic Area. Only in exceptional cases will the full IP address
be sent to a Google server in the US and shortened there.
The IP address submitted by the
user's browser will not be merged with other data provided by Google. Users can prevent the
storage of cookies by setting their browser software accordingly; Users may also prevent the
collection by Google of the data generated by the cookie and related to their use of the online
offer as well as the processing of such data by Google by downloading and installing the browser
plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=en.
For more information about Google's data usage, hiring and disparaging options, please read
Google's Privacy Policy (https://policies.google.com/technologies/ads) and Google's Ads Ads
Settings (https: // adssettings.google.com/authenticated).
The personal data of users
will be deleted or anonymized after 14 months.
Targeting with Google Analytics
We use Google Analytics to display the advertisements displayed within Google and its
affiliate advertising services, only those users who have shown an interest in our online
offering or who have certain characteristics (eg, interest in specific topics or products that
they use) Web pages) that we submit to Google (so-called "remarketing" or "Google Analytics
audiences"). With Remarketing Audiences, we also want to make sure that our ads meet the
potential interest of users.
Google Adsense with personalized adsWe use the services of
Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 on the basis of our legitimate
interests (ie interest in the analysis, optimization and economic operation of our online
service within the meaning of Art. 6 (1) lit. GDPR) , USA, ("Google").
Google is
certified under the Privacy Shield Agreement, which provides a guarantee to comply with European
privacy legislation
(https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
We use
the AdSense service, which allows ads to appear on our website and reward us for their display
or other use. For these purposes, usage data, such as the click on an ad and the IP address of
the users processed, whereby the IP address is shortened by the last two places. Therefore, the
processing of the data of the users is pseudonymized.
We use Adsense with personalized
ads. In doing so, Google draws conclusions about their interests on the basis of the websites
visited by users or used apps and the user profiles created in this way. Advertisers use this
information to align their campaigns with these interests, which benefits users and advertisers
alike. For Google, ads are personalized when collected or known data determines or influences ad
selection. These include previous searches, activities, site visits, apps, demographics, and
location information. Specifically, this includes demographic targeting, interest category
targeting, remarketing, and targeting of customer matching lists and audience lists uploaded to
DoubleClick Bid Manager or Campaign Manager.
For more information about Google's data
usage, hiring and disparaging options, please read Google's Privacy Policy
(https://policies.google.com/technologies/ads) and Google's Ads Ads Settings
(https://adssettings.google.com/authenticated).
Google Ads and conversion measurement
We use the services of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 on
the basis of our legitimate interests (ie interest in the analysis, optimization and economic
operation of our online service within the meaning of Art. 6 (1) lit. GDPR) , USA, ("Google").
Google is certified under the Privacy Shield Agreement, which provides a guarantee to
comply with European privacy legislation
(https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
We use
Google's online AdWords marketing tool "AdWords" to place ads on the Google Advertising Network
(e.g., in search results, videos, websites, etc.) to display to users who have a suspected
interest in the ads. This allows us to better target advertisements for and within our online
offering so that we only present ads to users that potentially match their interests. If a user
e.g. Showing ads for products he was looking for on other online offers is called remarketing.
For these purposes, upon access to our and other websites where the Google Advertising Network
is active, Google will immediately execute a Google code and become so-called (re) marketing
tags (invisible graphics or code, also called " Web beacons") incorporated into the website.
With their help, the user is provided with an individual cookie on the device. a small file is
saved (instead of cookies, comparable technologies can be used). In this file is noted which web
pages the user visited, for what content he is interested and what offers the user has clicked,
as well as technical information about the browser and operating system, referring web pages,
visit time and other information on the use of the online offer.
Furthermore, we receive
an individual "conversion cookie". The information obtained through the cookie is used by Google
to generate conversion statistics for us. However, we only hear about the anonymous total number
of users who clicked on our ad and were redirected to a conversion tracking tag page. However,
we do not receive information that personally identifies users.
The data of the users are
pseudonym processed in the context of the Google advertising network. That Google stores and
processes e.g. not the name or e-mail address of the users, but processes the relevant data
cookie-related within pseudonymous user profiles. That from the perspective of Google, the ads
are not managed and displayed to a specifically identified person, but to the cookie owner,
regardless of who that cookie owner is. This does not apply if a user has expressly allowed
Google to process the data without this pseudonymization. The information collected about users
is transmitted to Google and stored on Google's servers in the United States.
For more
information about Google's data usage, hiring and disparaging options, please read Google's
Privacy Policy (https://policies.google.com/technologies/ads) and Google's Ads Ads Settings
(https://adssettings.google.com/authenticated).
Online presence in social media
We maintain online presence within social networks and platforms in order to communicate
with customers, prospects and users active there and to inform them about our services. When
calling the respective networks and platforms, the terms and conditions and the data processing
guidelines apply to their respective operators.
Unless otherwise stated in our Privacy
Policy, we process users' data as long as they communicate with us within social networks and
platforms, e.g. Write posts on our online presence or send us messages.
Integration of services and contents of third partiesBased
on our legitimate interests (ie interest in the analysis, optimization and economic operation of
our online offer within the meaning of Art. 6 (1) lit. GDPR), we make use of content or services
offered by third-party providers in order to provide their content and services Services, such
as Include videos or fonts (collectively referred to as "content").
This always
presupposes that the third-party providers of this content perceive the IP address of the users,
since they could not send the content to their browser without the IP address. The IP address is
therefore required for the presentation of this content. We endeavor to use only content whose
respective providers use the IP address only for the delivery of the content. Third parties may
also use so-called pixel tags (invisible graphics, also referred to as "web beacons") for
statistical or marketing purposes. The "pixel tags" can be used to evaluate information, such as
visitor traffic, on the pages of this website. The pseudonymous information may also be stored
in cookies on the user's device and may include, but is not limited to, technical information
about the browser and operating system, referring web pages, time of visit, and other
information regarding the use of our online offer.
Vimeo
We may embed the videos of the Vimeo platform of Vimeo Inc., Attention: Legal Department,
555 West 18th Street New York, New York 10011, USA.
Privacy Policy:
https://vimeo.com/privacy. We point out that Vimeo can use Google Analytics and refer to the
privacy policy (https://www.google.com/policies/privacy) and opt-out options for Google
Analytics (http://tools.google .com / dlpage / gaoptout? hl=en) or Google's data usage settings
for marketing purposes (https://adssettings.google.com/).
YouTubeWe embed the videos on the YouTube platform of Google
LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Privacy Policy:
https://www.google.com/policies/privacy/, opt-out: https://adssettings.google.com/authenticated.
Google ReCaptchaWe implement the function to detect
bots, e.g. when entering into online forms ("ReCaptcha") of the provider Google LLC, 1600
Amphitheater Parkway, Mountain View, CA 94043, USA. Privacy Policy:
https://www.google.com/policies/privacy/, opt-out: https://adssettings.google.com/authenticated.
TwitterWithin our online offering, features and
content of the Twitter service offered by Twitter, Inc., 1355 Market Street, Suite 900, San
Francisco, CA 94103, USA, may be incorporated. For this, e.g. Content such as images, videos, or
text and buttons that users use to promote their content, subscribe to content creators, or
subscribe to our content. If the users are members of the platform Twitter, Twitter can call the
o.g. Assign contents and functions to the user profiles there. Twitter is certified under the
Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation
(https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active).
Privacy
Policy: https://twitter.com/privacy, opt-out: https://twitter.com/personalization.
SmartlookWe use within the scope of our legitimate interest
in a technically flawless online offer and its economically efficient design and optimization in
accordance with. Art. 6 (1) (f) GDPR the Smartlook analysis software from Smartsupp.com s.r.o.,
Milady Horakove 13, 602 00 Brno, Czech Republic. This tool captures movements on the observed
web pages in so-called heatmaps. This allows us to anonymously recognize where visitors click
and how far they scroll. This allows us to make our website better and more customer-friendly.
Protecting your personal information is very important to us when using this tool. All data is
collected without us being able to assign it to specific users. We can only understand how the
mouse moves, where it was clicked, and how far scrolled. Further, the screen size of the device,
the device type, information about the browser, the country from which it was accessed and the
preferred language are recorded. If personal data of you or a third party is displayed on a
website, smartlook automatically fills it. They are therefore incomprehensible to us). A "Do Not
Track header" prevents the use of the Smartlook tool. Then no data will be collected about your
visit to our website. For this you have to set your browser accordingly. A guide to German can
be found at: http://www.akademie.de/wissen/do-not-track-datenschutz. The Smartlook tool alone
can also be deactivated by means of the Opt out switch under: Smartlook Opt-Out. The Smartlook
privacy policy can be found here: https://www.smartlook.com/en/privacy.
TaboolaOur websites also use technologies from Taboola Inc.
(28 West 23rd St. 5th Fl., New York, NY 10010, USA). Taboola uses cookies that are stored on
your / your device and determine which of our pages you visit / visit, in order to refer to
further, possibly also interesting content and to exploit usage-based advertising. Taboola
collects information about your / your browser, your / your anonymized (shortened by the last
octet) IP address. The cookie enables us to create pseudonymous user profiles by collecting
protocol and device-related data in order to recommend suitable offers to you / you according to
personal interests and to design our offer individually. For more information about Taboola and
the ability to disable the Taboola cookie, please refer to /
https://www.taboola.com/privacy-policy (opt-out information is available under "Site Visitor
Choices").
With best regards
Marc Winter
Deutsch